Extended Photographic Material (EPM) is a camera lifestyle brand launched by a Japanese photographer. Taking inspiration from the “Yosemite Wrap” , encountered when on a shoot to Yosemite National Park, the Yosemite Strap is a camera strap made from full-scale climbing rope.
Produced by Japanese craftsmen and adopted by German luxury camera maker LEICA, who launched it at the LEICA STORE around the world in 2018, this “master-piece of camera straps” has become synonymous for careful craftsmanship and ease of use. In 2018, in collaborative development with YKK they launched the “Alligator Lock System” and in 2019 the “Travel Essentials” with the theme “Cashless everyday” and “Don’ t Drop It Anymore” . With the theme of “No More Breakages” , in 2020 they release a mobile strap for Iphone specifications.
In 2020, the Yosemite Mobile Strap PRO, which is compatible with all smartphones regardless of model, was released, with availability in a select number of stores such as BEAMS, UNITED ARROWS, FREAKS STORE, TSUTAYA BOOKSTORE, and Tokyo Metropolitan Museum of Photography.
In collaboration with YOSEMITE STRAP, we have developed 3 items, namely 2 bag types and a mobile phone strap. We asked YOSEMITE STRAP to develop shoulder straps for the drawstring pouch and the zipper pouch, and develop an original cord with "Masterpiece" brand colors
Each item comes with an original attachment that allows you to attach your cell phone. You can remove the strap from the pouch and use it as a mobile phone strap, so you can enjoy it in a style that suits you.
||High Density Nylon Twill
||For metal parts, the plating may peel off or discolor over time, please understand this as a characteristic of the material. The strap may not be usable depending on the shape of the smartphone case.
If the case is soft and the fitting between the smartphone and the case is weak, the attachment may be misaligned and you may not be able to use it.